Burza w mózgu
I support the Burza w Mózgu duo in the effective sale of digital educational products. I create engaging sales pages for them that not only look great but, above all, turn visitors into satisfied customers.
- Scope
- UX/UI DesignWordPress DevelopmentSEO OptimizationMaintenance
- Industry
- Education
- Team
- Project ManagerWordPress DeveloperUX DesignerUI Designer
About the Project
Burza w Mózgu is an educational brand that specializes in teaching creators how to effectively sell their digital products. The client approached me with the need to create a professional sales platform that would be optimized for high conversion rates and capable of handling the traffic generated during large-scale campaigns.
I’ve created dedicated, custom sales pages for key educational products, allowing me to tailor my messaging precisely to each offering.
I made sure the website works and looks great on every device, from phones to computers.
I integrated secure payment systems and streamlined the checkout process to make transactions fast and hassle-free for users.
I developed WordPress-based content management tools that allow the client to easily update and add new products on their own.
I ensure the platform’s continuous development, prioritizing its speed and supporting the sale of the client’s new products.

Solution
I focused on creating a flexible and efficient sales system on WordPress. My goal was to deliver a tool that not only looks great but, above all, is reliable during intensive sales campaigns.
I designed the pages using modular components. This allows the client to easily update the content on each page on their own.
I’ve streamlined the purchasing process to the bare minimum. Users are guided step by step, which reduces the number of abandoned carts and increases sales.
I’ve ensured flawless performance on mobile devices. The purchasing process is just as simple and convenient on a smartphone as it is on a computer screen.
I integrated the website with key marketing tools and payment systems, which allowed me to automate some of the processes
The result of my work is a modern and stable platform that effectively supports sales and allows Burza w Mózgu to strengthen its position as a leader in the online education industry.
Tools Used
In this project, I leveraged the flexibility and reliability of WordPress to build efficient solutions fully tailored to the client’s needs.
Custom WordPress Theme: I built a custom theme from scratch using a modular component system. This ensures visual consistency across all pages and full control over their structure.
Payment System Integrations: I ensured full and secure integration with key payment gateways, automating the sales process.
SEO Optimization: I implemented SEO best practices, including optimized metadata and schema markup, to maximize the visibility of web pages in search engines.
Performance Optimization (CDN): I used a CDN (Content Delivery Network) to ensure lightning-fast page loading, which is crucial for maintaining user attention and high conversion rates.
Working with Esumo is a pure pleasure. They created exactly the website we had envisioned, based on the guidelines we provided.
They are very responsive and react quickly to all proposed changes. We were so pleased with our collaboration that we commissioned them to redesign and implement new versions of all our sales pages.
Tomasz Kuźniar
Co-founder of @ Burza w mózgu
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